Innovation and market trends in agro -food business
On October 13, 2023, the second meeting of the Business Council in the Agro - Food Sector dedicated to the importance of strategic business planning and new market trends in Europe was held at the Thessaloniki International University in Thessaloniki.
Main accents of discussion
✅ Expert analysis by a doctoral student in the field of agro -food business - The presentation gave valuable guidance on building a successful entrepreneurial strategybased on both research and practical experience.
✅ The importance of a good business plan - They were discussed key elements като market analysis, financial strategy, marketing and risk managementParticipants learned how strategic planning It can guarantee stability and success in the sector.
✅ The new trends in the agricultural business in Europe - The discussion covered sustainable agricultural practices, digitalization, food traceability and consumer preferencesWere presented innovative business models and examples From all over Europe, which can inspire local entrepreneurs.
The Second Meeting of the Council provided a valuable platform for the exchange of knowledge and experience between students and business professionals. By discussing innovative trends and good practices, participants received tools for successful adaptation and development in the dynamic agro -food sector.
The event was organized by the Development of Culture Tourism Environment - DE. CU.T.E. ” Under the project “Business Council-BC 6275”, funded by the Interreg V/A Greece-Bulgaria 2014-2020, SubSidy Contract №B6.3A.18/13.2021.